How to Start Blogging About Your Hobby
One of the most popular reasons to start blogging is to share information about a hobby that you love. You may have discovered an easier or faster way to do something, and you want to shout it to the world.
Unfortunately, none of your friends seem particularly interested in what an amazing shortcut you found, so you look around for aficionados who are interested in sharing techniques about your hobby. Blogging about it is the way to go.
Did you think about blogging, but think you're a bad writer? Don't worry. Blogging is not anything like writing a research paper for a class in university. It's much more informal than that. It's more like writing an informative letter or email to a friend about what you've been doing.
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When you're ready to start your blog, take a look online at other blogs about your hobby to see what they're posting. And while you're at those other blogs, be sure to leave some comments so that your name becomes familiar in the community.
An Attention-Grabbing Title for Each PostOf course, the topic of your blog is your hobby, but other hobby enthusiasts won't read all your posts. Your titles should let readers know what the post is about in an intriguing way.
If they come to your site, they'll look at the titles and click on the ones that grab their attention. If they're looking in search results, a catchy title is even more important because the post needs to stand out from posts by other bloggers.
Suggested reading for tips about titles: How to Maximize Your Business Using a Blog
Posts that Tell StoriesOne piece of content on your site, probably your first, should be a cornerstone. In other words, it should be a longer article that tells readers how you got started in your hobby and gives them tips on how they can get started. Or it could be a longer article that goes into detail about typical problems new hobby enthusiasts encounter. Subsequent posts should refer back to your cornerstone post whenever appropriate.
Write your posts in a friendly, conversational style and give your readers valuable information. Help them save time or money, or just give them tips to explore their own creativity.
The best posts are often in the form of a story. When explaining the solution to something, start by telling a story about how this particular problem was bothering you and how you ended up finding a solution. Continue your story by explaining how you proceeded once you had the solution. Tell them what kind of supplies you needed and how you used them.
Your readers will find your posts more interesting if they connect with you through your personal experience. And once they are interested, they're likely to return for more helpful information.
Don't assume that your reader knows anything about the hobby. List all tools and supplies. Don't use specialized jargon without explaining the meaning. If you give instructions about a project, be sure to include step-by-step directions to complete the project so that your readers can duplicate your great results. Once that happens, they will return for more instructions and they'll spread the word about your excellent blog.
Make It Easy to Scan Your PostsPeople who are looking for information online typically do not read posts completely. Instead they scan text to look for the information that will solve their problem. It's easy to make your posts easy to scan. Use -
- short paragraphs
- bulleted lists
- numbered lists
- images to demonstrate something
Be SeasonalIf you want to give a tutorial about a holiday project, be sure to publish that post well in advance of the holiday so that readers have time to use your tips for their own holiday projects.
Consistency Is CrucialLet readers know how often you'll post and then stick to that schedule. Two posts a week is good. If readers come back to your site with the expectation of seeing a new post but you haven't put one up yet, they'll stop returning.
If your time is short and you cannot meet the schedule you promised, look for a friend, either online or flesh and blood, who can alternate writing posts with you.
Your About PageYour readers will probably want to know more about the person who is supplying such great tips. Make an About Page to tell them about yourself and how you got interested in this hobby. Be sure that you also include a way for them to contact you. This could even be a good way to find guest bloggers to write some posts for you.
End with a QuestionConnect with your readers by ending your post with a question as a way to get them to comment. Don't say 'If you liked this post, please leave a comment.' Instead, ask your readers for tips about ways they've found to deal with the problem you discussed. Readers love to share their insights. Just be sure to reply to every comment. Interact with your readers – they'll love you for it.
Spread the WordTell everyone you know that you're blogging about your hobby. Give them the url, and mention it on all your social media accounts. Not just once. Mention it once a week, especially when you're just getting started.
Suggested reading: Get Tips for Your Site from the Pros
Don't be discouraged if you don't immediately have hundreds of readers. Be patient. If you're not already famous, it takes a long time to build up your readership.
If you're persistent, you will gain readers and make new friends who love your hobby as much as you do.
Are you ready to build a free blog on SimpleSite? Click the green button.
Author: Kate Benzin